I was asked to create a mock mental health platform that incorporated a few features that connect the user to self-help media, recommendations, counseling, and data-driven, user-specific health insights. Based on a preexisting persona Aryan, my challenge was to fully understand his mental health needs and obstacles. This would be followed by creating a platform that would offer various features to both inform and solve for the users’ needs.
I came across this melancholy male image while searching for a face for my initial conceptual designs. With the persona and user needs in mind, I decided to focus my project on men's mental health. The name of the product, Saudável in Portuguese means "healthy." I wanted to come up with a unique name and image for the project. As it stands, I am in the process of learning Portuguese which actually informed my decision to go with Saudável.
> Tethr: Support networks for men to help fend off the loneliness and isolation many men experience.
> Talkspace: It matches people with a licensed therapist in their state and they can use text, audio, and video for communication.
> Man Therapy: Aims to reach men of various backgrounds that use humor to cut through stigma and tackle issues like depression, divorce, anxiety, and other mental illnesses.
My experience creating this mock project was very interesting. In the beginning, I struggled to find my creative footing until I came across the melancholy male image. That image inspired many ideas and paths for me to take.
While receiving plenty of feedback from my colleagues, it would have been more worthwhile to have a desirability test on the final Saudável style tile. In particular, I would have loved to gauge how users react to the melancholy male image.